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Kursusbeskrivelse
Kursusnavn (dansk):Brugerundersøgelser og kvantitative metoder 
Kursusnavn (engelsk):User Surveys and Quantitative Methods 
Semester:Forår 2019 
Udbydes under:Bachelor i digital design og interaktive teknologier (b-ddit) 
Omfang i ECTS:7,50 
Kursussprog:Engelsk 
Kursushjemmeside:https://learnit.itu.dk 
Min. antal deltagere:12 
Forventet antal deltagere:
Maks. antal deltagere:60 
Formelle forudsætninger:
Læringsmål:1) Define central quantitative study concepts such as population, sample, sampling unit, representativeness, reliability, validity and sampling methods.
2) Explain basic forms of quantitative study design, data collection methods, survey question types, measurement levels and Likert scale types.
3) Design a questionnaire for user survey.
4) Conduct a small questionnaire-based study.
5) Analyze data from a questionnaire survey using descriptive methods (boxplot and scatter plot).
6) Summarize data using basic inferential methods (estimation and hypothesis test) and discuss findings. 
Fagligt indhold:The course gives an introduction to user survey and basic statistical analysis methods. The course thus gives an introduction to methods that are assumed to be known at many other courses at ITU.
In particular, the emphasis is on the understanding and use of quantitative methods. Treatment of quantitative data in a software program is also part of the course. In addition, the course also introduces an industry standard business intelligence tool. 
Læringsaktiviteter:

The learning activities of this course consist of lectures and group work.

The group work includes designing a questionnaire, conducting a questionnaire survey and analyzing data. As most user surveys are conducted in smaller groups in practice, the emphasis of teaching is placed on learning through group work.

After each lecture, the theory reviewed is translated into answering assignments in groups. The tasks consist of 3-4 part questions, which the groups regularly answer after the lectures and in approx. 3-5 weeks. Once all the questions (within one assignment) have been answered, there comes a new assignment.

Workload: On average 12 hours per week 

Obligatoriske aktivititer:The course contains 3 compulsory group assignments, which must be passed before the individual assignment can be submitted.

Feedback

What if the student fails to pass a mandatory activity:

Be aware: The student will receive the grade N/A (not approved) at the ordinary exam, if the mandatory activities are not approved and the student will use an exam attempt. 
Eksamensform og -beskrivelse:C: Skriftlige arbejder uden mundtlig eksamen., (7-scale, external exam)

C: Submission exam. (7-scale, external exam)
The exam consists of an individual written assignment. Two weeks are given for answering.  

 
Undervisere
Følgende personer underviser på kurset:
NavnStillingUndervisertypeIndsats (%)
Thomas Bärtschi Ekstern lektor(ITU) Underviser 60
Cancan Wang Adjunkt(ITU) Kursusansvarlig 40